BRanding

Role: art director

Agency: Freelance

completed: 2023

deliverables: logo suite, brand guidelines, implementation plan

I was more than excited when my neighbor approached me with her new business idea. She had an idea and we made it happen. From the ground up, we created an elevated brand for her new parent consultation business.

It was important that it was as approachable as it was professional. The client has a nurse practitioner background with high level offerings but the baby industry is soft, neutral and… sweet!